WHO: VICHY
WHAT: UI DESIGN SOCIAL MOTION DESIGN EMAILING DESIGN
AGENCY: DIGITAL PROD FREELANCE WHEN: 2024
Online campaign for the launch of Vichy Liftactiv new duo.
Discover Vichy new protocol featuring their new Liftactiv Collagen Specialist Eye Care and the newly upgraded Liftactiv Collagen Specialist Cream. Learn more through engaging videos on social media and detailed content in our newsletters.
1/ AWARENESS
Spark curiosity and generate interest in the new duo with a teaser newsletter and captivating social media content
2/ CONSIDERATION
Focus on educating the audience and establishing trust, by emphasizing the medical expertise and research
3/ CONVERSION
Convert interest into action, with promotional newsletter and social media content