WHO: PROPERTIPS
WHAT: UI DESIGN EMAILING DESIGN
AGENCY: FREELANCE WHEN: 2022
In 2023, NosRezo—a pioneering community of business contributors transforming word-of-mouth marketing for professionals, freelancers, and VSEs—evolves into Propertips, unveiling a fresh new brand identity.
This rebranding includes a complete redesign of the application and email communications aligned with the new art direction.
TEAM COLLABORATION
UI design was crafted based on UX designer wireframes and guided by the new art direction from our design team
LOADING SCREEN
The new logo is brought to life with an animated loading screen
TWO USER PATHS
A simplified path for affiliates and a more comprehensive path for members, each with distinct design elements
AFFILIATES' PATH
Features streamlined navigation with fewer options and full-width blue headers
MEMBERS' PATH
Includes a notification center, a four-entry navigation bar, and more grey backgrounds to prioritize content and information
GAMIFICATION
Personalized goals and various badges to unlock, enhancing user engagement
NEWSLETTER DESIGN
Development of a new newsletter design, fully aligned with the updated art direction