WHO: L'ORÉAL GROUP
WHAT: UI DESIGN Amazon store front design
AGENCY: DIGITAL PROD [FREELANCE] WHEN: 2023
For the Back-to-School season, L'Oréal Group launched a cross-branding campaign, "Ma Routine Belle Peau," featuring 10 skincare routines from four of their top brands to attract new customers.
Explore these routines on 8 dedicated Amazon storefront pages and through multiple banner campaigns.
THE LANDING PAGE
Discover 7 skincare routines, highlighting their main ingredients and target audience, on a dedicated landing page
DEDICATED PAGES
Each routine is showcased on its own dedicated page, utilizing various Amazon modules
DISPLAY BANNERS
Each routine is also featured in display banner advertisements
AMAZON BRAND STORY
Users can discover the campaign at the bottom of the product pages of the four brands on Amazon